L.A. based sister duo Ceraadi, newly signed to Roc Nation/Island Records with over 1.6 million Instagram followers, and currently making their way across the country on Fresh Empire’s Spring Break Jump Off: The Playlist Edition weekend tour of the U.S., spice up the mix with the release of “Loyal,” their label debut song, and the first new track from their upcoming EP due this summer. On their new release and signing to Roc Nation/Island Records, Ceraadi states, “If you’re loyal to me, I’ll be loyal to you. “Loyal” is about being able to trust someone. Trusting that what we say is what we mean. It’s something we “NEED” in a relationship. It’s a 50/50 thing. In previous relationships, we both have found out that the person was dating multiple people. It hurt a lot. Why couldn’t they have been loyal or even honest enough to break up with us beforehand? It’s something everyone goes through. Like stop playing games! Do you want to be with us or what?! Haha!”
Over the years, Ceraadi has built a massive audience and loyal following via their YouTube channel with videos covering everything from fashion, beauty, music, and love/relationship advice. Since going viral at the Roc Nation Grammy® Brunch earlier this year – watch it HERE – sister duo Saiyr and Emaza’s every move has been growing their impassioned audience, now with over 1 million YouTube subscribers, andover 27 million YouTube views. Two hugely popular indie releases, “Active,” and “Kung Pao,” set the stage for the sisterly pair’s ultimate arrival at Roc Nation/Island Records with “Loyal.” The dynamic duo will also hit the Coca-Cola stage during this year’s BET experience which happens at L.A. Live from Thursday June 20 – Sunday June 23.