Adidas Announce Childish Gambino Collaboration Deal – Details Here!

Adidas big wigs have signed a joint collaboration deal with Childish Gambino. The company made the announcement official with a video and an animated image released via their social media platforms. Donald Glover aka Childish Gambino is a hot commodity at the moment with a brand that is consumer friendly and Adidas looks to capitalize on that.

The Adidas IG posted the animated image with the caption, “A collaboration without boundaries, welcome to the family @ChildishGambin”. The animated video which was posted, is directed by Childish Gambino and created by the animators who created his recent video for “Feels Like Summer,” Greg Sharp and Ivan Dixon. The intricate details of this deal has not been made public yet but look out for a full apparel and footwear collection from Childish Gambino. We will keep you posted.

Check out both announcement posts below.

View this post on Instagram

Animation by @ivanreecedixon and @ggsharp Written by Fam Rothstein Directed by @ChildishGambino

A post shared by adidas Originals (@adidasoriginals) on Sep 5, 2018 at 9:10am PDT

View this post on Instagram

A collaboration without boundaries, welcome to the family @ChildishGambino

A post shared by adidas Originals (@adidasoriginals) on Sep 5, 2018 at 9:41am PDT