The special debut of JAY-Z’s iconic The 40/40 Club in partnership with Fanatics Sportsbook lounge experience. Guests that stopped by the space include: JAY-Z, Travis Scott, Tiffany Haddish, Jalen Brunson, Kareem Abdul-Jabbar, Quavo, Penny Hardaway, Carmelo Anthony, CC Sabathia, Paolo Banchero, Cam Newton, David Ortiz, Tracy McGrady, Julius Erving, Josh Hart, Fred Taylor, Channing Crowder, Ryan Clark , New England Patriots Owner and CEO Robert Kraft, Johnny Manziel, Mike Miller, Alix Earle, Xandra Pohl, Bobbi Althoff, Adin Ross, David Adelman, Baron Davis, Alex Pereira, Lance Fresh, Rich Eisen, Gayle King, Taylor Rooks, Chantel Jeffries , music artists Jeezy, Memphis Bleek, Ja Rule, Freeway , and streamer personalities Sket ch and IShowSpeed .
(Photo Credit: Getty Images/Fanatics)
NEW YORK, NEW YORK – AUGUST 16: A fan attends the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Rob Kim/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: Eli Manning speaks onstage at the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Roy Rochlin/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: Guests experience a WWE walk out during the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Rob Kim/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: Eli Manning appears onstage at the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Roy Rochlin/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: Guests attend the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Rob Kim/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: Fans attend the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Rob Kim/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: Fans attend the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Rob Kim/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: (L-R) Ottis Anderson greets Justin Tuck at the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Roy Rochlin/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: (L-R) Lil Wayne and Tom Brady speak onstage at the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Rob Kim/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: Fans attend the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Rob Kim/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: Guests interact with the UFC striking challenge at the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Rob Kim/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: (L-R) Jalen Brunson and Kazeem Famuyide speak onstage at the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Roy Rochlin/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: Josh Hart attends the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Roy Rochlin/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: (L-R) Joseph Solano, Trevor Plouffe, Jolly Olive and Chris Rose speak onstage at the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Rob Kim/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: (L-R) Channing Crowder, Ryan Clark, Dana White and Fred Taylor speak onstage at the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Rob Kim/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: (L-R) Michael Rubin, Tom Brady and Robert Kraft attend the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Dave Kotinsky/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: (L-R) Michael Rubin, Rob Gronkowski and Robert Kraft attend the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Dave Kotinsky/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: (L-R) Tracy McGrady and David Ortiz attend the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Kevin Mazur/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: Tiki Barber (C) and Evan Roberts (R) pose with fans at the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Kevin Mazur/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: Geoff Wilson and Dana White attend the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Rob Kim/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: (L-R) Tiki Barber and Evan Roberts attend the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Kevin Mazur/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: (L-R) Walt Frazier, Jalen Brunson, Kazeem Famuyide and Josh Hart speak onstage at the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Kevin Mazur/Getty Images for Fanatics)
NEW YORK, NEW YORK – AUGUST 16: Guests experience a WWE walk out during the Fanatics Fest NYC 2024 at Jacob Javits Center on August 16, 2024 in New York City. (Photo by Kevin Mazur/Getty Images for Fanatics)
NFL icon Tom Brady was on-site shooting hockey pucks, conducting live panels, throwing passes, granting wishes, creating his very own WWE walkout, and dressing up as fellow NFL star and former teammate Rob Gronkowski. In addition to throwing passes to his young fans, Brady took time for a very special Make-A-Wish meet-and-greet before trading places with Gronkowski in hilarious fashion. In addition, Brady joined legendary sports analyst Stephen A. Smith for a fireside chat highlighting the former’s unparalleled mental toughness and resilience both on and off the field, as well as his transition into this next phase of his career. Fans poured in for the exclusive conversation between the two stars, generating palpable energy throughout the auditorium.