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Tuesday, March 19, 2024

“Saints & Sinners” Season Four Premiere Finishes #1 on Television Sunday Night Among African Americans

The much-anticipated fourth season premiere ofthe hit Bounce original drama series Saints & Sinners on Sun. July 7 at 9:00 p.m. (ET) was the number one most-watched program on television, beating such shows as The $100,000 Pyramid on ABC, What Just Happened? (FOX), Instinct (CBS) and Big Little Lies (HBO), in the delivery of African Americans 18-49 and 25-54 Sunday night between 9-10 p.m.

The telecast was also a top 20 program in the general market delivery of Households, P18-49 and P25-54 ahead of shows on FOX, The CW, TNT and ESPN among others. The 9:00 p.m. premiere averaged 751K Total Viewers, an increase of +10% over the show’s season three premiere and delivered 590K Households (+12%) to set the record as the most-watched program in Bounce history. The telecast was also up +24% in the delivery of Persons 18-49 (281K) and +2% in P25-54 (335K) versus the season three premiere.

Bounce premieres new episodes of Saints & Sinners Sunday nights at 9:00 p.m. ET, with a primetime play for the west coast at 12 Midnight ET/9:00 p.m. PT. The season four premiere of  Saints & Sinners  reached 1.3 million unduplicated viewers across its two initial airings on Sunday night.

Bounce also aired Saints & Sinners marathons of season one, two and three July 5-7 leading into the season four premiere and the marathons combined to reach 3.5 million total viewers.

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